Smoothing Keratin Therapy

Frizzy and unmanageable hair? It’s definitely something that you’ve dealt with oh, just your whole life. Can’t leave the house without blow waving and then straightening huh?

Heat styling, your weapon of choice, has no doubt done a number on your natural hair. Even if you wanted to wear your hair natural; it feels dry, unruly and worse, looks boofy.

Take a break from your frizzy hair overlord running your life. Discover the secret sooner, ask for bhave™ Keratin Smoothing Therapy, and rule your mane.

Exercise, swimming, humidity- NON ISSUES!
Physical and mental stress involved on hair wash day- GONE!
Fastest blow-dry time in living memory- OH YEAH!
Might, go wild? Air dry your hair - BECAUSE YOU CAN!

Snooze your alarm. You’ve won back beauty sleep by cutting out your frizz-taming duties. Feel confident in your natural hair. Or, if you’d still never be caught dead without a smooth blowout, at least make the job of smoothing simpler.

DOES THIS SOUND LIKE YOU?

you dread humid and rainy days because of what it does to your hair
you avoid swimming
you suffer from a frizzy halo
your locks rule you rather than the other way around
you struggle to blow-dry and straighten your hair but you have to
you dream of being able to have your hair straight one day and wavy the next
you dream of having more time in the morning
your hair has more volume than a heavy metal concert
your natural curls have curls
your wave looks more like a tsunami

UNRIVALED LEADER IN KERATIN SMOOTHING

Keratin smoothing therapies will make hair softer and more manageable, enhancing your natural texture (the good bits! Not the frizz factor). Keratin smoothing is designed to gradually fade. No curly or wavy regrowth with dead straight ends. Not a look.

PERMANENT STRAIGHTENING VS. KERATIN SMOOTHING UNVEILING THE DIFFERENCES

Our raved-over, keratin smoothing therapies seals the hair cuticle with a protective shield of protein. They eliminate frizz and add softness and shine.

IT IS NOT a straightening/relaxing treatment.

Chemical straightening permanently changes the texture of your hair, breaking down your hair's internal bonds. It must be fully grown out and can be the culprit of major breakage.

bhave™ Keratin smoothing therapies infuse hair with keratin, the protein we rely on to build stronger, shiner, bouncier hair. Very different!

keratin smoothing therapy

READY FOR SMOOTHE PERFECTION?

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AFTERCARE INSTRUCTIONS

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SMOOTHE PLUS

bhave™ SMOOTHE PLUS can last up to 5 months depending on your hair type and how you look after it. Here’s how to keep your mane bhaving the way it should :

DON’T WASH YOUR HAIR FOR 48 HOURS. Who would want to after being at the hairdresser anyway? There is NO benefit to leaving the treatment in any longer, in fact, it can dry out your hair.

IF YOUR HAIR GETS WET within the first 48 hours, blow-dry immediately and go over that part of your hair lightly with a flat iron on a low heat setting.

DO NOT USE ANY STYLING PRODUCTS until after the first proper wash. You can use the bhave™ Riot Control Oil to smooth down any flyaways.

MAXIMISE THE MAGIC OF YOUR INVESTMENT

Stick with bhave™ Australia's sodium chloride-free and sulphate-free shampoos and conditioners. This isn't just a recommendation - it's your secret to extending the fabulous effects and ensuring standout results of your treatment.

bhave™ 

SMOOTHE XT

bhave™ SMOOTHE XT can last up to 4 months depending on your hair type and how you look after it.
You can wash your hair 15 minutes after the service

OR
Leave your hair. Ideally do not use any styling products or colour your hair until after the first wash.
You can tie your hair up immediately after the service.
If you haven’t washed your hair after the service and your hair kinks/crimps/bends, gently go over that section once or twice with a flat iron (180°C / 356°F) to make sure the cuticle remains flat.

MAXIMISE THE MAGIC OF YOUR INVESTMENT

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SMOOTHE EZ

bhave™ SMOOTHE EZ can last up to 3 months depending on your hair type and how you look after it.

You can wash your hair 15 minutes after the service

Wash your hair within 24 hours of the service.

If you choose to leave it in after the salon service and your hair kinks/crimps/bends within the first 24 hours:

MAXIMISE THE MAGIC OF YOUR INVESTMENT

IS KERATIN SMOOTHING RIGHT FOR ME?

If you can’t leave your house without having used any or all of these heating tools (hairdryers, flat irons, curling tongs etc.) to tame your mane there’s a high probability that a keratin smoothing is just for you. Hair will be easier to manage, dry faster and be less demanding to style. It is ideal for anyone who struggles with frizz or has to battle unruly hair.

WHAT RESULTS CAN I EXPECT?

Less frizz, manageable and easy to style hair in a fraction of the time. Yes, please!

Results vary according to hair type. If you're not sure, request a strand test from your stylist to give you a realistic idea of what to expect. Your stylist can talk you through your options depending on your desired result.

I STILL WANT SOME CURL/BODY IN MY HAIR, IS THIS POSSIBLE?

Speak to your stylist and have a thorough consultation. The amount of time the treatment is left to process in your hair will determine how much your wave/curl will relax. If you have really tight curls, an hour processing time will significantly relax your curls to a softer more manageable state. If you prefer more body/movement, the processing time will be decreased.

WILL bhave™ KERATIN SMOOTHING THERAPY STRAIGHTEN MY HAIR?

bhave™ Keratin smoothing therapies DO NOT straighten the hair. What THEY DO is soften your curl/wave, block humidity, and eliminate frizz leaving your hair silky soft, shiny, smooth and manageable. All hair types differ. Keratin smoothing is formulated to make hair easier and quicker to manage.

WILL bhave™ KERATIN SMOOTHING THERAPY REMOVE BODY AND VOLUME?

Yes, hair will appear flatter (less boofy). Keratin smoothing reduces excess body while smoothing. If you still want some body and curl in your hair we recommend speaking to your stylist. They’ll be able to recommend the best treatment for your hair goals.

WILL bhave™ KERATIN SMOOTHING THERAPY CHANGE THE TEXTURE OF MY HAIR?

bhave™ Keratin smoothing therapies are NOT straightening services, they do not restructure the hair. As a result, hair looks more natural with enhanced body, movement and manageability. Curls and waves will be softened. If you want a straighter result, you may have to use a hairdryer when styling. However, this will be much faster and easier than you dreamed.

HOW DOES KERATIN SMOOTHING DIFFER FROM PERMANENT STRAIGHTENING?

Many mistake the effects of a keratin smoothing with a chemical straightening or a thermal reconditioning and think that once you have the treatment your hair will become completely straight.This is not the case.

Keratin smoothing is specifically formulated to close, smooth and seal the cuticle (the outer layer of hair) to give a more relaxed and smooth appearance. bhave™ Keratin smoothing therapies coat your hair with the same keratin proteins that are already found in your hair. Using a flat iron, additional keratin is bonded to yourhair’s natural keratin to provide the kind of strong and smooth hair you willlove to show off. Keratin smoothing targets only the outer layer of the hair,rather than changing its inner structure.

Chemical straightening changes the inner structure of your hair by breaking the bonds and repositioning them into astraight form. Hair breakage can occur after a chemical hair straightening depending on the previous condition of the hair. You will also need to deal with regrowth in a few months when new hair grows.

bhave™ Keratin smoothing therapy does not cause chemical changes.Heat-sealed keratin acts as a protective shield over your hair and washes out slowly over time. Your hair will revert back to its normal state after a few months. You will NOT experience regrowth where your roots are curly/frizzy and the ends are flat and straight. On average, you can expect the results to last between 3-5 months (depending on product used).

HOW LONG DOES THE PROCESS TAKE? WHAT IS INVOLVED?

The duration of the treatment will depend on your desired result and the length and thickness of your hair. Typically, you can expect to spend a few hours in the salon or less if you choose the express keratin service.

bhave™ Keratin smoothing therapies are heat-activated treatments tailored to your hair needs. Depending on the chosen therapy, your hair will either be washed and rough dried or the solution will be applied directly onto dry hair without pre-washing. Once our signature keratin solution is applied, it's left to process — with the duration varying based on desired results and your hair's texture. After processing, the treatment is rinsed out, and your hair is blow-dried until it's 100% dry. If you opt for the express keratin, your service concludes at this point. However,for those receiving the regular keratin smoothing service, the final step involves using a flat iron to seal the formula onto hair strands, creating amoisture barrier that diminishes frizz and imparts a glossy finish.

WILL IT DAMAGE MY HAIR?

No, In fact, it should have the opposite effect. Keratin makes up 95% of hair’s structure. By applying keratin to hair and sealing with heat you're repairing the outer layer of your hair. Hair is stronger and glossier.

If your hair is already damaged, we recommend bhave™ Rescue Therapy bond-builder and anti-aging as a complementary treatment prior to the keratin smoothing service.

HOW LONG DOES IT LAST?

smoothe PLUS
Up to 6 months depending on your hair type and home maintenance regime.

smoothe XT
Up to 4 months depending on your hair typeand home maintenance regime.

smoothe EZ
Up to 3 months depending on your hair type and home maintenance regime.

WHEN SHOULD I WASH MY HAIR AFTER THE KERATIN SMOOTHING?

smoothe XT
You can wash your hair on the same day.

smoothe EZ
You can wash your hair on the same day.

smoothe PLUS
Wait 48 hours to wash your hair. DO NOT leave it in any longer, there are no benefits to this and your hair can become dry if left on too long.

WHAT IS THE DIFFERENCE BETWEEN SMOOTHE XT, SMOOTHE EZ AND SMOOTHE PLUS?

After a thorough consultation, based on both your hair history and what you’re looking to achieve, your stylist will guide you to the most suitable treatment.

To give you an overall idea:
- smootheXT offers a flatter result
- smoothe EZ provides a similar flat look but stands out as a vegan express therapy
- Opt for smoothe PLUS if you’reaiming to retain curl and volume to your hair

HOW CAN I ACHIEVE LONG-LASTING RESULTS?

To get the most out of your gloriously manageable mane, we recommend the following:

Use the bhave™ range of shampoos, conditioners and styling products. They are specifically formulated to help prolong the lifespan of your keratin smoothing.

Do not use products that contain sodium chloride. Sodium chloride will very quickly remove the keratin from your hair,washing away both the time and money you’ve invested in your new locks.

We recommend using bhave™ shampoos and conditioners because they are sodium chloride-free and also contain our signature bioactive keratin. bhave™Bioactive keratin infused shampoos and conditioners will continue to infuse keratin into your hair, helping maintain healthy locks. Bioactive keratin together with sodium chloride-free products means you can enjoy the full benefits of your treatment for many months.

Note to the hair wash addicts out there:Consider washing your hair less often, preferably no more than twice a week.Invest in quality dry shampoo to get you through between your bhave™washes.

NOTE: Thebhave™ beach bod salt spray contains salt and can reduce the lifespan of your keratin smoothing.

Check out our aftercare section for more tips.

WHEN CAN I COLOUR MY HAIR?

smoothe XT and smoothe EZ

Hair can be coloured the same day as your keratin smoothing service (during your smoothe XT service or after your smoothe EZ service). Ask your stylist for more details.

smoothe PLUS:
For lightening services (especially for a half head or a full head of highlights)

Colour hair BEFORE the keratin smoothing service. Bleach willstrip out the keratin and negate the results. You can have a few scattered highlights or foil root touch-ups AFTER. Ask your stylist for more details.

For tint, semi-permanent or toning services
Colour hair AFTER keratin smoothing.We recommend 7-10 days (with at least 2 regular shampoos in between) after keratin smoothing service for best results.

CAN I GET KERATIN SMOOTHING SERVICE IF I HAVE COLOURED OR BLEACHED HAIR?

Yes. Again it’s important to have a thorough consultation with your stylist before any service.

CAN I GET KERATIN SMOOTHING SERVICE AFTER OTHER TREATMENTS? E.G. PERMS, CHEMICAL STRAIGHTENING, OTHER RELAXERS OR KERATIN PRODUCTS.

Yes, you can!

bhave™ Keratin smoothing therapies are safe to use after the above treatments. We recommend you chat to your stylist about the best course of action when dealing with multiple treatments.

You’ve been warned about the damage of permanent straightening. But if you absolutely must,you can still treat your hair to bhave™keratin smoothing therapies AFTER a chemical treatment. Permanent straightening will not get rid of frizz. We recommend smoothe PLUS to eliminate the frizz. After a permanent straightening, your stylist will advise how long to wait before bhave™keratin smoothing therapy can be applied.

If your perm is too curly, keratin smoothing will reduce the curl. Chat to your stylist about how bhave™ keratin smoothing therapy can soften the curl down.

Keratin smoothing is not designed to repair the hair. It will help though. It is formulated to smooth out hair and make it more manageable, washing out over time. If you have had a chemical treatment or you feel your hair is in need of repair, we recommend bhave™ Rescue Therapy. Rescue Therapy can be used with smoothe XT, smoothe EZ or smoothe PLUS to repair, protect and nourish your hair.

WHEN CAN I CUT MY HAIR?

We recommend cutting your hair AFTER your keratin smoothing therapy. Your hair will be less frizzy, boofy and smoother after treatment. You’ll be pleasantly surprised by the new looks you can now play with. Consult your stylist about the optimal time to do this.

WILL I STILL BE ABLE TO CURL AND STYLE MY HAIR AFTER KERATIN SMOOTHING THERAPY?

Yes, absolutely! You can style your hair any way you desire.

NOTE: The bhave™ beach bod salt spray contains salt and can reduce the lifespan of your keratin smoothing.

WILL MY HAIR BECOME OILY AFTER A KERATIN TREATMENT?

In some cases, hair can become oily after a keratin smoothing service. This is temporary and will settle. Keratin therapies smooth out and seal the outer layer of your hair, oil from your scalp will sit more on the surface of the hair. Even though your scalp is producing the same amount of oil as before, your hair will not absorb as much. Apply gunpowder styling dust to help absorb the oil.

HOW MUCH DOES IT COST?

Costs vary from salon to salon and will also depend on the length and thickness of your hair. We recommend that you book a consultation and request a quote. See our salon locator to find your nearest salon.

CAN I HAVE THIS SERVICE PERFORMED WHILE PREGNANT OR BREASTFEEDING?

While there are no known adverse side effects, pregnant women and nursing mums should consult a physician before any type of treatment.You can reach out to us at hello@bhavehair.com to request a list of ingredients.

DO YOU TEST ON ANIMALS?

bhave™ Australia does not conduct animal testing, nor do we test our product formulations on animals.

CAN I DO THE SMOOTHING THERAPY MYSELF?

DO NOT TRY THIS AT HOME!

We do not sell our keratin smoothing therapies to the public so if you’re buying it online it is from an unauthorised seller who is more concerned with making money than how your hair is going to look.

bhave™ keratin smoothing therapies are a salon only professional product. We want you to experience the best results possible and protect you from hair disasters. We want you to experience manageable, beautiful hair that leaves you feeling amazing and confident. This will not happen if you do this treatment at home.

Stylists are trained professionals and like other professionals, they have in-depth knowledge that allows them to assess and adjust treatments so they are the perfect fit for your hair texture and condition. We provide in-salon training and continuous education to our stockists so you can achieve fabulous results. We seriously encourage you to avoid DIY keratin smoothing treatments because you deserve the real deal.